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Conversion Rate Calculator

Calculate conversion rate for your website or campaigns

Conversion Rate Calculator
Calculate your website conversion rate

Number of visitors to your site or landing page

Number of completed goal actions (purchases, signups, etc.)

Quick Examples:

Frequently Asked Questions

What's a good conversion rate?

Average is 2-5% for e-commerce and 5-10% for lead gen. Anything above 10% is generally considered excellent.

How do I improve my conversion rate?

Focus on site speed, clear value propositions, trust signals (reviews), and simplifying forms or checkout processes.

Is conversion rate more important than traffic?

Both matter, but a high conversion rate makes your traffic more valuable. Doubling your conversion rate is often easier than doubling your traffic.

What is Conversion Rate?

Conversion rate measures the percentage of visitors who complete a desired action on your website. It's a key metric for measuring marketing effectiveness.

How to Calculate Conversion Rate

Conversion Rate = (Conversions / Visitors) × 100